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      3. For Marketplaces

      D) Advanced marketing strategies

      In this article, find some tips for improving your marketing digital strategies.

      • Create your hashtags and trends: 

      For example, #FridayFinds could showcase a weekly selection.

      • Multilingual content: 

      Translate posts to reach clients in specific regions.

      • Create contests: 

      Engage designers by offering prizes for those using textiles from your marketplace.

      • Work with marketing agencies: 

      Build a paid advertising program for suppliers.

      • Testimonial videos: 

      Feature supplier stories and client success.



      Be creative, test new ideas, and put yourself in the shoes of your buyers and suppliers. Developing your unique strategies is a process—some ideas will work, and some won’t. it is part of developing your own strategies and unique approach.